Proficient Copywriter

My favorite commercial ever. Period. No, that’s what it is about.

Posted by on February 13, 2017 at 12:46 pm
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A Period Commercial In commercials, humor sells. But no matter how funny a commercial is, if you remember the spot, but not the product, #fail! That’s what makes the commercial for Hello Flo period supplies so brilliant. It’s not easy to write a funny commercial about what it’s like for a preteen to get her […]

Why I Am Willing to Meet with Kellyanne Conway. Again.

Posted by on February 9, 2017 at 3:03 pm
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Here are today’s topics: 1. Breaking News! Why I met with Kellyanne Conway 2. Yuri Gridniev’s First American Logo 3. Seven Places You Won’t Find on Google Maps 4. Headlines Written by Headless Headline Writers STAN: Oh, no! Liar, liar, pants on fire. Goldman’s trousers are aflame! Again! HARRIET: Stan, what in the blazes are […]

Oh, no.

Posted by on January 20, 2017 at 9:43 am
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Introducing the Bravest Man and Worst Company in America 2017

Posted by on December 31, 2016 at 8:02 pm
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Welcome to My Final Blog of 2016 Featuring the Best of the Best and the Worst of the Worst! What a year! Glad it’s almost over. I’m working hard to finish this year-end blog tonight before they Drop the Ball (No, I’m not talking about the election!) Over 24,000 people signed up to read 10 […]