by Jack Goldenberg | Feb 13, 2017 | Proficient Copywriter
A Period Commercial In commercials, humor sells. But no matter how funny a commercial is, if you remember the spot, but not the product, #fail! That’s what makes the commercial for Hello Flo period supplies so brilliant. It’s not easy to write a funny...
by Jack Goldenberg | Jan 28, 2012 | Fresh Juice
STAN: Where the Hell is he? HARRIETT: Relax. He’ll be here. STAN: I’m telling you Goldberg’s a hack. He was a hack writer and now he’s a hack blogger. In fact, he should be driving a hack! HARRIETT: It has been taking him a while to get a new blog up. STAN: He...
by Jack Goldenberg | Sep 24, 2010 | Fresh Juice
With suicide, murder, illness and yes, having to listen to Newt Gingrich again for another political season, it’s hard to imagine that you’re living in a Perfect World. We do live in a perfect world. But damn, I know it sure doesn’t seem that way. That’s probably...
by Jack Goldenberg | Jul 2, 2010 | Fresh Juice
“”All right, where is he?” asked Stan. “Why isn’t he here?” “You know why,” replied Harriett. “I thought he wasn’t taking his birthday off,” said Stan. “He says that every year. You know why he does this to us?” asked Harriett. “No, why?” replied Stan. “Because he...