by Jack Goldenberg | Feb 20, 2014 | Proficient Copywriter
Newspapers have a long-standing policy of allowing elected officials and other well-connected individuals the privilege of publishing their editorial opinion in their publication. (I’ll stop for a minute while someone explains to the young people in our audience what...
by Jack Goldenberg | Jan 24, 2014 | Proficient Copywriter
Today’s blog contains something for all my 11,000 Brilliant Readers: 1. Advertising pros will find a piece on the marketing of Pop Rocks as it relates to a current assignment of mine, The Art of Naming a New Product 2. Read about real products with awful names...
by Jack Goldenberg | Aug 20, 2010 | Fresh Juice
OK, this is just between me and YouTube, so don’t get you brain all a Twitter. I would appreciate if you would Focus and not let your mind Flickr. Since you are a close Friendster of mine, I don’t mind saying I need your Yelp. We can Meetup on the phone,...
