by Jack Goldenberg | May 15, 2013 | Proficient Copywriter
Today’s blog has Something for Everyone. Well, everyone but itinerant Gypsies and people named Lipshitz (I hope to have something for them next blog!) If you stick around long enough, you’ll encounter: A Talking Dog joke An Easy-to-Follow Explanation of...
by Jack Goldenberg | Apr 16, 2013 | Proficient Copywriter
Funny Commercials Don’t Always Work I like funny commercials just as much as the next fellow. Well, as long as the next fellow isn’t Benito Mussolini, Genghis Khan, or my brother-in-law Richard. (Damn, I think I just insulted Mussolini and Genghis Khan....
by Jack Goldenberg | Mar 23, 2013 | Proficient Copywriter
May Common Sense Rest in Peace It is with a heavy heart that I inform my Readers of the death of a beloved old friend. Common Sense has recently passed. Known affectionately to friends as Horse Sense and Sound Thinking, Common Sense selflessly devoted himself to a...
by Jack Goldenberg | Mar 3, 2013 | Proficient Copywriter
I’m so old (I was born in 1814), I remember hearing about party lines when I was a kid. For today’s kids, a party line is where you stand to get another Michelob, but in the 1950’s ( and before), party lines were telephones shared by two different,...
by Jack Goldenberg | Jan 27, 2013 | Proficient Copywriter
Hi, Readers, my name is Jack. I’ll be your waiter today. I mean, your writer. Today, we’ll start with News You Can Use. Did you know Mad Men is finally coming back? Then we’ll cover two new stores that just opened in New York. At The Husbands Store,...
by Jack Goldenberg | Jan 13, 2013 | Proficient Copywriter
(Including what may be the best advice you will hear ALL YEAR!) STAN: Why is Goldberg writing another blog? HARRIET: Why not? STAN: Goldenberger just wrote a new blog about a week ago. HARRIET: Goldberg? Goldenberger? Do you ever get his name right? STAN: Not if I can...
